Soma’s smart bra means never buying the wrong size again

dims?crop=1799%2C1200%2C0%2C0&quality=85Soma is bringing Bluetooth to the bra world. The Somainnofit bra is designed to help women determine their actual bra size, simply by slipping it on. It’s a black, sports-bra-style garment with four sewn-in strips running horizontally across the fabr…

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